Adding a Vlog to Your Business’ Website The start of a new year is a great time to look at the marketing for your business, laying out a plan and new initiatives for the upcoming year. With more and more business done strictly online, from browsing for products and services to the actual purchase, it […]
SEO Tips for Your New Jersey Business One of the most effective methods for growing your business, generating new leads and in turn customers, is to be listed at the top of the search results in Google. A potential customer turning to the internet to search for the products or services that you offer will […]
Improving Your Search Engine Optimization Through Link-Building Search engine optimization is important in getting your business listed at the top of the search results that are most important to you. There are many factors and complicated algorithms that Google and other search engines use to determine the results of a user’s search. One of these […]
Making Sure Your Website is Responsive and Mobile Optimized Today most website visitors are accessing information through their phone, tablet, or other mobile device. This means that your business’ website must be mobile optimized with a responsive design to adjust to a smaller screen when accessed by one of these devices. Websites that are not […]
Content Creation that Gets Your Site Noticed by Customers and Google Search Have you ever wondered how content creation helps with SEO? Your business’ website is an important aspect of your overall success. The most effective website will appeal to visitors, including existing customers and prospects. Of equal importance is that the content is written […]
Using a Content Analytics Tools to Improve Your SEO Your business’ web site and the content within it are extremely important. Not only does this content entice potential customers to choose your company and products, but it is also important for search engine optimization. One key component that Google looks at when choosing the results […]
Search Engine Optimization (SEO) vs. Pay-Per-Click (PPC): Understanding the Difference SEO. Vs. PPC is a debate in the digital marketing world like PC Vs. Mac is in some circles. In marketing there are plenty of acronyms thrown around, which can be confusing for the layman. Two often confused terms are SEO and PPC. SEO refers […]
Developing Sophisticated Content to Stand Out to Your Ideal Customer We must focus on sophisticated content in a world of cluttered social media. Every day we are all bombarded with plenty of marketing from businesses looking to win us over as customers. It can be difficult to ensure that your own company’s messaging stands out […]
The Importance of Image SEO for Your Website When we talk about search engine optimization for your website, there is a lot of discussion about content and keywords. While this is certainly a critical factor for your site’s standings in the search engines, you shouldn’t overlook the importance of the images that you use. Search […]
When Designing a Website, Keeping It Simple Is Sometimes Better Five Star SEO design stragety is to focus on a results driven website. It can be easy to get caught up in all the latest bells and whistles when designing a website, adding unnecessary advanced features while assuming that more is better. This can be […]