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Making Sure Your Website is Responsive and Mobile Optimized Today most website visitors are accessing information through their phone, tablet, or other mobile device.  This means that your business’ website must be mobile optimized with a responsive design to adjust to a smaller screen when accessed by one of these devices.  Websites that are not...
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Content Creation that Gets Your Site Noticed by Customers and Google Search Have you ever wondered how content creation helps with SEO? Your business’ website is an important aspect of your overall success.  The most effective website will appeal to visitors, including existing customers and prospects.  Of equal importance is that the content is written...
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Using a Content Analytics Tools to Improve Your SEO Your business’ web site and the content within it are extremely important.  Not only does this content entice potential customers to choose your company and products, but it is also important for search engine optimization.  One key component that Google  looks at when choosing the results...
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Developing Sophisticated Content to Stand Out to Your Ideal Customer We must focus on sophisticated content in a world of cluttered social media.  Every day we are all bombarded with plenty of marketing from businesses looking to win us over as customers.  It can be difficult to ensure that your own company’s messaging stands out...
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The Importance of Image SEO for Your Website When we talk about search engine optimization for your website, there is a lot of discussion about content and keywords.  While this is certainly a critical factor for your site’s standings in the search engines, you shouldn’t overlook the importance of the images that you use.  Search...
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Website Design: Finding a Balance of Design and Content What is an effective website? You want something that looks great, catches the eye of visitors with a next-level design, and then content that speaks to your audience in a way that will turn visitors into customers. Many people assume that you create an adequate design,...
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The Five Star Approach
Effective Search Engine Optimization, Combined with a Stellar Website   Makes for a Five Star Business The Five Star approach, is the idea to succeed in the long-term, your business needs to stand out from their competition, while also making it easy for potential customers to find you. This can seem like an overwhelming task. At...
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The Importance of a Well-Designed Website and Ongoing SEO For Your Construction Company Running a successful construction business is all about providing good honest work for your clients. If you don’t have clients, you can’t provide that work. The last thing you probably thought about when you decided to start a construction business was internet...
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Why Should I Blog? The most popular question clients and potential clients ask me is, why should I blog? The value of thoughtfully writing down your ideas and arguments is hard to overstate in life. This applies especially in today’s world of social media, absurdly compact twitter blurbs, shallow Facebook posts and other major distractions...
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As the adge goes, “Content is King.” I am on the plane to Dallas, TX airport as I type this blog. I’ve been working with a Drug and Alcohol Treatment Center on their marketing for four months. Including their photographic and video content needs. Photography and especially video is something that I strongly believe in...
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